The reviewer describes Lorde’s style as a “minimal strain of electro-pop and R&B,” making this album a “rare debut that’s smart and disarming and instantly catchy. “Yelich-O’Connor is, first and foremost, an astute songwriter, a keen observer of desolation and relationships,” writes The Boston Globe‘s James Reed. She shot to prominence in early 2013 with a hugely popular EP, The Love Club, which produced the single 'Royals. She was spotted at the young age of 12, singing at a talent show in her hometown near Auckland, and subsequently signed to Universal.
“In the center of the heaviness, however, is a 16-year-old with a dynamic voice and an even better pop sensibility.”Įlysa Gardner of USA Today describes the appeal of Lorde’s style, citing the “grainy cool of her voice with crisp melodic hooks and lean, electro-savvy arrangements” captured in singles like “Royals” and “Tennis Court.” Gardner adds that “the dreamy sonic landscapes she builds … prove inviting destinations.” Pure Heroine is the debut album from New Zealander Ella Yelich-O'Connor, better known as Lorde.
He goes on to compare the album’s “shadowy sonics” to those of established bands like Massive Attack and the XX. Pure Heroine “delivers on the promise of Lorde’s Top 10 hit ‘Royals,’ and then some,” Billboard‘s Jason Lipshutz writes. Here’s what the critics are saying about Pure Heroine. PHOTOS: Miley Cyrus’ Most Controversial Moments
Pure Heroine includes tracks such as “Tennis Court” and “Team,” which are as lyrically impressive as they are catchy. For the cluster of Cyrus devotees stung by the quick success of “Royals,” the album’s release will almost certainly prompt backlash on Twitter. Lorde’s debut album, Pure Heroine, is out Sept.
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